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  • Founded Date May 11, 1939
  • Sectors Sales
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New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill

The makers of Viagra are set to launch a new ‘discrete’ kind of the drug that will change the iconic – and quickly recognisable – little blue tablet.

The unique diamond-shaped tablets could quickly be replaced by a pink, rectangular ‘wafer’ that dissolves on the tongue, indicating it does not require to be taken with water.

About half of men over 40 suffer erectile dysfunction in the UK and last year there was a record 4.57 million prescriptions for Viagra on the NHS.

The drug first pertained to the market in the 1990s after being developed by the American pharmaceutical business Pfizer.

It was very first developed in the 1980s as a cardiovascular disease medication, however trial participants observed it had an uncommon adverse effects – regular erections.

Now, Pfizer spin-off Viatris, which owns the Viagra name and brand name, has requested a hallmark in the UK for the brand-new kind of the drug, Viagra ODF.

Viatris has currently introduced the Viagra ODF in Canada and marketed it as being ‘thin and discreet’ which may be more suitable for numerous consumers.

The distinct tablets – which can cause humiliation for some patients – has been transformed and a brand-new dissolvable type might be offered to Brits in the next 5 years. Stock image

‘Tablets are not constantly bearable to clients and likewise sometimes the size of tablets might put patients off having them,’ Thorrun Govind, pharmacist and health specialist, informed The Telegraph.

She added: ‘Some males might still be discovering the idea of having Viagr embarrassing, however I would hope that males’s health and discussions about have actually moved on because Viagra was first developed.’

Ms Govind thinks this new design is a ‘favorable step forward’.

The brand-new dissolvable medication is believed to likely pertained to the UK imminently.

Rebecca Anderson-Smith, partner and chartered trade mark lawyer at Mewburn Ellis, informed the newspaper that the hallmark application is a ‘great indicator’ it will be readily available within the next 5 years.

She explained trade mark registrations can be cancelled if they are not utilized for a continuous period of 5 years or more after registration. As a result, it seems Viatris means to launch the product within the next couple of years.

However, approving a hallmark would not ensure the ODF could be sold and it would need to be authorized by the Medicines & Healthcare items Regulatory Agency first.

It’s expected to cost the like the tablet version and to be offered in the very same doses.

An overall of 4.57 million prescriptions for sildenafil, more commonly understood by the brand Viagra, and other kinds of impotency drugs sold under the trademark name Cialis and Levitra, were dished out by the health service in 2023

This comes after dodgy Viagra was discovered to be Britain’s biggest fake drug after more than ₤ 6.2 million of phony blue pill were taken by UK regulators in 2023.

More supplies of the erectile dysfunction drug were found than knock-off versions of pain relievers like morphine.

Health authorities said online merchants flouting policies lagged the fake supplies with the majority of being imported from nations like India without a proper licence.

Data, from UK regulator The Medicines and Healthcare items Regulatory Agency (MHRA), reveal 2.6 million doses of sildenafil, the generic name for the medication best referred to as Viagra, were confiscated last year.

Another half-million dosages of tadalafil, another erectile dysfunction drug sold under the brand name Cialis worth ₤ 1.2 million were likewise taken.

While all medications bring prospective side effects drugs from unreliable sources may either not work or carry extra components or pollutants like heavy metals or other drugs that could be dangerous.